I am so thankful for innovators like The Plum Tree Group. They bring me comprehensive and interactive marketing through MarketPointe. They understand who it is important for me to have a social media tool to help monitor my online activity and maximize my results. Here are five of the least expensive social monitoring tools out there.
1. Ubervu is a free social monitoring tool. It has some great features. I found you can log in to see your saved searches and I love that. You can use a full range of social media information with it too. Ubervu handles Tweets, comments, posts, and videos. The things that concern me with it are the occasional issues with the interface in Chrome and some glitches in the default settings in the daily mentions.
2. For $1.00 per month you can use BrandsEye. If you are looking for a tool for social monitoring it is a bit lacking. A majority of its features work well with the older management tools though.
3. Social Mention is a pretty decent free monitoring tool. It is visually appealing and easy to use. I see its only major shortcoming come from its search ability. You cannot save a search and come back to it later. That can end up being pretty inconvenient and potentially wastes time. I am not happy when my time gets wasted.
4. Viralheat is a very affordable monitoring tool at $9.99 per month. I found it a bit difficult to learn the navigation. Once I did, the information I had access to was awesome. I found graphs, statistics, activities, and countless other bits of information. It is great to have all your pertinent information in one central spot.
5. A free trial is a nice incentive and I like that Trackur gives us that option. After the trial you are looking at about $18.00 per month cost. The basic account is named correctly – it is very basic. If you like more jazzy features to go with the straight forward format you could be disappointed.
For more information about how you can leverage social monitoring tools, call Plum Tree Group at 800-540-4165
Tags: interactive marketing, search engine optimization, social networking tools
